Small studio.
Serious apps.
Built on a simple belief: small teams with good taste can ship meaningful mobile products faster than ever.
We started 2Ten Labs because the best mobile apps we use — the ones we return to every day — don't come from agencies or enterprises. They come from small, tight teams with a point of view. So we built a studio that works the same way.
Five things
we keep coming back to.
Shipping teaches faster than planning.
You can spend six months specifying. We prefer to learn from a real v1 in six weeks.
Taste matters.
Pixels, prose, interactions. It's all legible to the people who'll care the most.
Distribution matters.
A great app that nobody downloads is just a hobby. We plan for launch from day one.
Creators are product partners.
Not a marketing channel. A creator with trust and a niche can shape a better product than most PMs.
The first version should be focused.
One idea, executed well. Most apps die from doing too many things, not too few.
Let's build something useful.
If you have an app worth building, we'd love to hear what you're thinking.